6 Major Mistakes Not to Do in SMS Marketing



Customers are rounded up by advertising and traditional marketing technologies and are adapted to prevent cognitive overload. Emails are removed unread, advertisements with banners are banned through ad blockers, and after five seconds video ads are skipped. However, text messages have nearly 95%-99% click-through rate because against this little red dot, we are psychologically helpless. Once performed correctly, SMS marketing can be one of the most efficient techniques of marketing. However, there are many methods for it to go wrong, as with anything. In your next campaign, there are six things that you shouldn't do.


Get Out of Impolite Messages


Since SMS is directly linked with your customers, therefore, they can feel more privately and personally than regular forms of publicity. So, do not abuse your rights and pay attention to your messaging methods and be respectful. Zach Hendrix said that the text message advertising had become the business' lifeblood, but without some blunder, success did not come.


Don’t be a Pointless