The Next Big Thing in Emergency Management Communication is SMS
Your company will probably experience a crisis at some point – whether or not you do your best to keep your business or company safe. In reality, 59% of decision-makers in their existing or past enterprise have encountered a crisis and 79% think a possible crisis is a year away.
We are living in the age of social media where everything spreads like a fire in the wild - therefore, being able to deal with a crisis is essential to minimize the negative repercussions for your business, shareholders, and customers. When you develop your crisis management plan, including an SMS Communication element, especially in the case of security incidents, the crisis may be prevented from getting worse and it will be helpful to recover.
Why Using Text Messages?