WhatsApp offers two different apps for two different accounts. The regular app is known as WhatsApp, designed for personal use. Another app is known as WhatsApp Business. It is designed for businesses interested in making a specific WhatsApp Business account.
Both WhatsApp apps are available for free and can be downloaded from the App Store and Play Store. The goal is to help small businesses grow better and stronger. WhatsApp Business makes small businesses interact with customers much more easily.
How To Make a WhatsApp Business Account
WhatsApp Business app is available for iOS and Android devices. Before downloading WhatsApp Business, note that you can migrate the account from regular WhatsApp to WhatsApp Business. All media and chat history can be migrated to a new WhatsApp Business app.
Unfortunately, if you decide not to use WhatsApp Business anymore and want to use the same number in a regular WhatsApp app, the chat history from WhatsApp Business cannot be moved back. It is not impossible to use one account for regular WhatsApp and WhatsApp Business.
Now, check out some steps to take if you want to make an account for WhatsApp Business.
Run your Android device’s Google Play Store.
Install the WhatsApp Business app and then run the app.
Register to a WhatsApp Business account by entering your phone number.
Verify the phone number to make a new account.
If you want to restore any backup, tap on the restore option from a backup.
Set the name of your business, category, and profile picture.
Continue building your profile by accessing More Options and Settings.
If you’re an iPhone user, the account-making process is the same. However, the WhatsApp Business app should be installed from the App Store.
Some Advantages of WhatsApp Business
If you have a small business, it is highly recommended to use WhatsApp Business instead of regular WhatsApp. This business account allows you to do many things. Below are some things your business can do with this WhatsApp Business app.
Detailed business profile
With a WhatsApp Business account, you will be able to add more detailed information about your business. WhatsApp Business allows you to show the name of your business, add a business description, and change the type of business.
Also, there are some specific columns you can use to add business addresses, business hours, business websites, and business email addresses. The catalog feature is also under the profile section. This feature allows you to add a catalog of services or products you offer.
The catalog feature is not a common feature you can find on a normal WhatsApp account. This feature is the best for businesses that want their customers to know what they offer.
Advertise on Facebook
It is not a secret that WhatsApp is owned by Meta, which also owns Facebook and Instagram. That’s why WhatsApp Business now allows you to advertise your products through those platforms as well. The option to advertise on Facebook has been added to the WhatsApp Business app.
With this feature of the WhatsApp Business account, businesses can reach local people while controlling the ad budget. Businesses can stop or pause the ads anytime they want. This requires you to own a Facebook page for your business and connect it to your WhatsApp Business.
With this feature, businesses can promote their services or products to nearby potential customers. Those who use Facebook near your business location will be able to see your ads.
Quick replies
The quick replies feature is another special feature you can only find and use on WhatsApp Business. This feature can be accessed on More Options of your WhatsApp Business app. Select Quick Replies and then set your own quick replies.
When you type the shortcut, the quick replies will automatically appear. There’s no need to type the whole message again. This is an excellent feature for businesses with a lot of customers. What about a WhatsApp Business account with small amounts of customers?
Pair Your WhatsApp Business with This Device
If your small business has small amounts of customers, you’ll need a special device to gain more customers. SMS Broadcaster offers Hitech Terminal Enterprise devices that will help you target potential customers. Those devices let you send promotional messages to everyone around you.
No database is necessary since the devices work specially. Check out the advantages of each Hitech Terminal Enterprise device on the SMS Broadcaster website and pair any of them with your WhatsApp Business account.